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SCHOOL OF PLANNING
Consumer media usage
Online analytics and competitor audit
Social media monitoring
Case studies and inspiration
Advertising planning/strategy templates
Approaches to advertising planning/strategy
Creating content (wireframes, presentations)
Strategists to follow
An online link aggregator, voted on by users. Search through the askreddit comment thread to find what people really think. Human truths on work, everyday worries, and big questions in life.
99 things you should have seen on the Internet 1
Check out Greg Rutter's '99 things you should have already experienced on the internet' for a definitive list of the biggest viral videos in recent years.
Search to see if your product or brand has been featured in a Buzzfeed listicle and see its relevance to popular culture.
Easily find the most popular, viral images on the internet.
99 things you should have seen on the Internet 2
Check out Greg Rutter's 2nd compilation of '99 things you should have already experienced on the internet' for an extended definitive list of the biggest viral videos in recent years.
Get an instant view of what's trending on YouTube. Useful for tracking the success of live streams and viral campaigns.
Know your meme
This is a wikipedia for memes and Internet phenomena. Get clarity on where memes started, by who, and how they developed over time.
Monitor what's getting searched, watched, read and talked about in the past 24 hours.