A simple guide to A/B testing

Tests and scores any website out of 10 for accessibility, SEO, social media and technology. Useful for comparing competitors.

Best practice in benching performance using analytics. Includes easy to understand ROI models.

Get sample reports on a brand's followers/audience, from interests to influence. Available on Facebook, Twitter, Instagram, LinkedIn, Google+, and Vine.

For websites you don't own, get a view of a website's audience demographics and interests.

Find customers interested in your brand with the 'search bios' function. Alternatively, find people by interests. Compare two brands on Twitter.

Download your competitors' most profitable keywords and ads for paid & organic search.

Quickly find out what your audience is searching for on Google, Bing, and YouTube. Useful for PPC, SEO, and content creation.

For websites you don't own, use this website analytics tool to get a traffic overview, including: monthly visits, traffic sources, geography, referring sites, and audience interests.

Get reliable impression and engagement rates of tweets from brands

Get a quick analysis of how a website is gaining traffic, based on effectiveness of content, SEO and user experience. Compare up to three competitors.

Easily compare brands' online activity now & over time.

Find trends and content that's being shared the most for any topic or website.